News Archives - Top Automobile Part Manufacturers in Delhi
Get In Touch Now


Home News


How Air Filters Keep Your Engine Clean

The Science Behind Air Filtration: How Air Filters Keep Your Engine Clean

Technical Overview of Air Filter Operation

Air filters are essential components in two-wheelers, ensuring that the engine receives clean air for combustion. Here’s a technical breakdown of how they operate:

  • *Air Intake Process*:
    – The engine draws air from the environment through the intake system.
    – This air contains various contaminants such as dust, pollen, dirt, and other particulate matter.
  • *Filtration Mechanism*:
    – *Filter Media*: The air filter is equipped with a filter media, which can be made of paper, foam, cotton, or synthetic materials. The filter media is designed to trap contaminants while allowing clean air to pass through.
    – *Physical Filtration*: As air flows through the filter, larger particles are trapped on the surface or within the media’s fibers.
    – *Electrostatic Attraction*: Some advanced filters use electrostatic charges to attract and capture smaller particles that physical barriers might miss.
  • *Airflow and Pressure Drop*:
    – The design of the filter ensures that there is minimal resistance to airflow while maintaining high filtration efficiency.

    – Over time, as contaminants accumulate, the filter becomes clogged, increasing resistance and reducing airflow. This is known as pressure drop.
  • *Impact on Combustion*:
    – Clean air is crucial for efficient combustion. The filtered air mixes with fuel in the combustion chamber, ensuring optimal fuel-air mixture.
    – Proper filtration prevents abrasive particles from entering the engine, which can cause wear and tear, reduce performance, and lead to engine damage.
  • *Maintenance and Replacement*:
    – Regular maintenance involves checking the filter for clogging and replacing it as per the manufacturer’s recommendations.
    – A clean filter ensures consistent airflow, efficient combustion, and protects the engine from damage.
  • Key Factors That Affect Air Filter Efficiency

    Several factors influence the efficiency of an air filter, impacting how well it can clean the air entering the engine:

    • *Filter Material*:
    • – Different materials offer varying levels of filtration efficiency and airflow resistance.
      – Paper filters are economical and effective but may require frequent replacement.
      – Foam and cotton filters are washable and reusable, providing longer service life.
      – Synthetic filters often offer the best balance between filtration efficiency and airflow.

    • *Filter Design*:
    • – The surface area of the filter media directly impacts its efficiency. A larger surface area provides more space to capture contaminants.
      – Pleated designs increase surface area without significantly increasing the filter’s size.

    • *Particle Size*:
    • – Filters are rated based on their ability to capture particles of different sizes, often measured in microns.
      – Higher efficiency filters can capture smaller particles, providing better protection for the engine.

    • *Environmental Conditions*:
    • – Operating in dusty or polluted environments can quickly clog filters, reducing their lifespan and efficiency.
      – Riders in such conditions should check and replace their filters more frequently.

    • *Maintenance Practices*:
    • – Regular inspection and timely replacement or cleaning of the air filter are crucial for maintaining efficiency.
      – Neglecting maintenance can lead to clogged filters, increased engine wear, and reduced performance.

    • *Engine Load and Usage*:
    • – Engines running at higher loads or in demanding conditions (e.g., off-road riding) draw in more air and contaminants, affecting the filter’s efficiency and lifespan.
      – Such usage requires more frequent filter checks and maintenance.

    By understanding the science behind air filtration and the factors that affect filter efficiency, riders can ensure their two-wheelers run smoothly and efficiently, with engines protected from harmful contaminants. Regular maintenance and choosing the right filter for specific riding conditions are key to achieving optimal performance and longevity for their motorcycles.

    For detail Info: Kindly visit:


My bike’s suspension feels stiff

My bike’s suspension feels stiff.

Do I need to replace the shock absorbers?

It is possible that you may need to replace the shock absorbers on your bike if the suspension feels stiff. However, there could be other reasons for this issue as simple as low tyre pressure or a serious problem of worn out suspension components.

It is recommended to have a professional mechanic inspect and diagnose the problem before replacing any parts. They will be able to determine the exact cause of the stiffness and provide the necessary repairs or replacements.

It is important to regularly maintain and check the suspension system on your bike to ensure optimal performance and safety.

A common question is where you can get the good quality spare parts?

  • Here’s the solution.
  • You can get high quality, dependable and durable spare parts from us.
    Steelbird International manufactures and markets 3000+ spare parts in multiple configurations, ideally suited for all brands of Two Wheelers and Three Wheelers. This is a part of an extensive product portfolio comprising Automotive Filters, Rubber Moulded Parts, Bike Tyres, Lubricants, O-rings, Horns, Locks, Gaskets, Bearings and more. Our shock absorbers help to cushion the rider from the impact and provide a smoother and more comfortable ride. It helps to improve the handling and control of the bike by keeping the tyres in grip with the road at all times. Overall, shock absorbers play a crucial role in enhancing the overall performance and safety of a bike. Also, the right tyres can make all the difference regarding your bike’s suspension while it makes your ride safe and smooth.

    Steelbird bike tyres bring you a wide range of models and sizes to choose from which perfectly fit all available bikes. Our commitment to producing top-quality products which give you motoring delight on the back of unmatched safety has made it a leading and one of the most trusted names in the market.


    Automotive Industry and Social Responsibility

    How does your industry work to address Social Responsibility?

    In today’s dynamic and interconnected world, the concept of social responsibility has become increasingly vital. Many industries are re-valuating their practices to align with the broader goals of creating a positive impact on society. In this article, we’ll explore how our industry is actively addressing social responsibility and making a difference. One of the biggest and newest interventions from industry perspective is the advent of Electric Vehicles (EV) which is creating a revolution.

    Sustainable Technology: Electric Vehicles (E Vs)

    Now we even have The World EV Day.

    “The very fact that Electric Vehicles (E Vs) now enjoy the privilege of a dedicated global date is proof that the EV revolution is the new global paradigm, poised to impact lives and lifestyles in a mammoth way.” Mr. Manav Kapur, Executive Director, Steelbird International.

    With a renewed focus on a sustainable future, India has set goals to not only meet the commitments made at the Paris agreement but exceed targets by far. With the increasing demands for greener and cleaner modes of transportation, India eyes to achieve electrification of 70 per cent of all commercial cars, 30 per cent of private cars, 40 per cent of buses and 80 per cent of two and three wheeler by 2030.

    The steady growth of the electric vehicle (EV) sector in the country and around the world has prompted the need for an evolution in the auto component industry as well. The Indian component manufacturers are extensively chalking out strategies to expand their capacity and create new skill sets to adapt to the EV evolution and the revolution it is bringing about. The Automotive Component Manufacturers Association of India (ACME) has recently stated that among its 800 members, 60 per cent are ready to supply components to electric vehicle manufacturers and the rest have asserted to be prepared by the end of the year or 2023.

    The Indian EV component market was valued at $536 million in 2019 and is projected to grow at a compounded annual growth rate of 22.1 per cent between 2020 and 2030. The auto component industry is expected to invest approx.. Rs 16,700 crore in Financial Year (FY) 2023 and approx.. Rs 20,800 crore in FY2024 of which 25 to 30 per cent is expected to be invested towards electric vehicles.

    Health & Nutrition:

  • Serving a noble cause is serving the Almighty. Our team is proud and honored to serve afternoon meal to children on several occasions at the Katyayani Balika Ashram, Jhandewalan, New Delhi. A moment of true happiness.

    Preventive Checkups are almost the annual norm at corporate offices and factory premises. Apart from full body check-ups to assess basic body parameters and consultation with medical expert, the HR function in recent years has taken a special initiative to promote health and wellness through sports infra and yoga programs.

    we have single minded pursuit for the cause and future of Hockey, our national game. Our sponsorship and patronage of the Nehru Hockey Tournament for successive years demonstrates this commitment.

    Machine Setups are done with the prime consideration of not posing any risk to human life thus taking all measures to avoid accidents and mandatory use of protective gear, uniform, industry footwear, masks, helmets and gloves. At our factories in Pantnagar, India workers are provided with all protective gear, encouraged to participate in physical exercises, trained to ensure the well-being of themselves and their families.

    Safety & Security:

    “Safety has always been the hallmark of the automobile industry. There is emphasis on Safety now as a mandate from the Govt. and related bodies too which we are fully endorse and acknowledge. Safety has been the key driver in our company’s almost 60-year journey so far, our credo being our expertise and experience to enable delightful road journeys with the best-in-class range of automotive components across diverse applications. I believe that a conscious effort to provide for Safety will bring the best technology, practices and product quality standards to the auto components and accessories industry in India. It will give a thrust to the growth of the industry not just in percentage but in multiple terms. In our company Health & Safety Policy is compliant with world standards.” Manav Kapur, Executive Director, Steelbird International.

    On the issue of personal safety, We proudly follows women empowerment programs through martial arts training courses, counseling sessions, and mental toughness programs. The company follows a zero tolerance policy against harassment at the workplace via the implementation of the POSH Act for past several years.

    Strict compliance with national and international regulations, fair practices, transparency and code of ethics:

    We practice what we preach. We are an organization that attracts the best talent through popular word of mouth and track record. An organization that prides itself on equality, opportunity, learning and recognition of people. An organization that commands valuable brand equity among all stakeholders – internal and external. An organization that sets a benchmark in health, safety and hygiene parameters. Our office has been officially recognized as a great place to work because the work culture has evolved to provide a sense of ownership of employee responsibilities and a deep sense of belonging, an environment of safety, learning, and transparency that empowers all to achieve more.

    “We have always been a great place to work for me in my long career with the company. Rock solid tradition of mutual respect, freedom to take decisions, compliance with world standards of security and quality, and the team’s passion to make outstanding products for customers underlying the Safety virtue translates into a great place to work.” Ankur Bhargava, Product Manager, Steelbird International.

    In less than a year of being awarded The Great Place to Work in the Top 50 of Manufacturing sector.

  • img

    Air & Oil Filters

    What Steelbird provides you for the regular maintenance of TVS Apache RTR 160 for its smooth ride?

    Air & Oil Filters


    An Air Filter shields the engine, fuel lines and radiator of an automobile against harmful dust particles, debris and contaminants.
    Air Filters help in improving engine performance, enhance engine life, and increase durability of radiator and fuel lines.
    It should be ideally replaced at regular intervals of 12 months to ensure smooth running of the bike.

    What are the specific high points of Steelbird Air Filters?

    Steelbird International is a pioneer and leader in the 2-wheeler automotive components space with advanced specialization in Filters and Rubber products. With more than 50 years of experience and expertise in manufacturing and marketing Air Filters, using the industry 4.0 norms, Steelbird today is a brand to reckon with. Its unmatched Dust Holding Capacity (DHC) and competitive pricing make Steelbird Filters stand out in the market.

    Filters are broadly classified as:

    What is the role of Oil Filters?

    An Oil Filter eliminates contaminants from engine oil to keep the engine safe and clean. The Oil Filter is designed to trap the tiniest particle before clean oil is reintroduced to the engine. The Oil Filter enhances the durability of the engine, protects engine from wear and tear and augments its performance. Ultimately leading to improved efficiency in the vehicle’s drive.

    Steelbird Oil Filters are the result of 50 years of R&D and continuous improvement in quality with the robust Industry 4.0 norms. An extensive manufacturing facility with state-of-the-art technology and evolved expertise makes Steelbird the best Oil Filter brand in India. The superlative product quality is complemented by highly competitive market pricing.

    Engine oil

    • Choosing the right engine oil for bikes will ensure your motorcycle’s extended service life. Moreover, it will increase its mileage and provide better performance. Engine Oil is an essential component of a motor vehicle. It reduces friction between the various moving parts of the engine and helps prevent wear and tear.
    • Steelbird recently launched a new line of lubricants products, including Two-wheeler Engine Oils, AP3 Grease, and Fork Oils towards becoming a full-fledged auto components company
    • Steelbird’s specially formulated 4T Engine Oils will not only improve the mileage but also extend the life of your bike. In addition, it will also keep your engine clean and prevent rusting.
    • Also, our Synthesised Blend Two-wheeler Engine Oil will remain fluid in cold weather and improves wear protection. The oil will flow much faster to reach vital components, making your vehicle start quickly.
    • Steelbird Engine Oils are the ideal lubricant keeping the Indian road and weather conditions in mind. It protects the engine of your bike from corrosion and improves its efficiency.
    • Steelbird has better quality products in the most affordable price range. If you also want to grab one for your TVS Apache RTR 160, kindly check our listings on the biggest online shopping platforms like Flipkart and Amazon.


    • Choosing the right tyres can make all the difference regarding your bike’s safety and smooth riding experience. Steelbird Tyres is one such brand that offers top-quality tyres for all models of bikes, ensuring that you can enjoy a comfortable and secure ride every time you hit the road.
    • One of the key features of Steelbird bike tyres is their robust construction. The tyres are made using advanced materials and manufacturing processes, making them durable and long-lasting. All its products undergo rigorous testing and quality control measures, ensuring that only the best products reach the customers.
    • We have a different range of tyre models for all the leading bike brands available in the market.
    • Another important aspect of Steelbird bike tyres is their versatility. The brand offers a wide range of tyres for different types of bikes, including sports bikes, road bikes, and off-road bikes. Whether you’re looking for a tyre for daily commutes or adventure-filled weekend rides, Steelbird has a tyre that can meet your needs. Their tyres are designed to provide a safe, smooth and comfortable ride, regardless of the terrain.
    • With their robust construction, versatility designs, these tyres provide a safe and comfortable ride every time. So, if you’re looking to change or upgrade the tyres on your TVS Apache RTR 160, consider Steelbird as your best choice.

    Oil Rings

    In two-wheelers, O-rings play several significant roles in ensuring proper functioning, reliability, and safety. O-rings are commonly used in various engine components to provide effective sealing. They help prevent the leakage of fluids, such as oil and coolant, ensuring that these substances remain intact and do not escape, which is crucial for the proper lubrication and cooling of the engine.

    Automobiles are complex machines made up of many components, and one of those is oil ring. A two-wheeler engine uses O-ring as a vital component that contributes to proper lubrication, heat dissipation, sealing, and overall engine efficiency. It plays a key role in maintaining the balance between providing sufficient lubrication for moving parts and preventing excessive oil from entering the combustion chamber.
    Steelbird, a leading name in the industry, has been manufacturing and marketing high-quality auto components for almost six decades.
    Established in 1964, Steelbird has a proven track record of delivering innovative and reliable products to its customers, aftermarket and OEMs across the globe and ensuring quality, safety and motoring delight.

    • Rubber items

    Best-in-class Quality, Durability and Vast Range.
    Steelbird brings you 1500+ Automotive Rubber Parts

    With over 50 years of experience and expertise in the automotive components industry, Steelbird International is a specialist Rubber Parts manufacturer. Among 1500 rubber products, we are the leading Rubber Bellow manufacturer known for world-class quality.

    Our products are consistently manufactured from premium grade raw materials, by experienced professionals, rigorous R&D, constant innovation and advanced technologies which makes Steelbird the preferred choice of Indian and international OEMs and the Aftermarket.

    The Rubber Bellows are designed to work efficiently in hot or cold temperature conditions, which has secured the loyalty and trust of a vast customer base

    Steelbird International manufactures, markets and supplies a vast range of automotive components of consistent high quality to the full satisfaction of its widespread customer base. We are a renowned Rubber Bush manufacturer committed to best quality standards. The products are designed to suit a specific application to ensure optimised performance and durability.

    Steelbird International deals in a huge line of rubber mats to make your bike safer, functional, stylish and comfortable at an affordable price. We supply and manufacture all products of consistent high quality to the fullest satisfaction of our customers.

    • Rubber O-ring and Gasket

    If you’re looking for Rubber O-ring & Gasket, look no further than custom-fitted products from the renowned manufacturer Steelbird International. We manufacture high-quality die-cut Gaskets and Moulded Rubber Parts. Our products include Sponge Rubber Extrusions. They are used in a wide range of industries to keep parts together.

    A Gasket is a seal made of rubber, foam, or plastic. Its main purpose is to prevent leaks from occurring on flat or rotating surfaces. Gaskets are used in a variety of industries and can be manufactured from various materials, including neoprene, nitrile, and pure gum rubber.

    O-rings are a common type of Gasket. It is a type of mechanical seal that has a rounded cross section and prevents the leakage of gases and fluids. The low-cost production process and easy installation of O-rings make them suitable and popular in a variety of applications. They are widely used in automobiles, rockets, and other types of machines and devices.


    O-Ring in Two Wheelers

    What are the significant roles and applications of O-Ring in two-wheelers and how does it work?

    In two-wheelers, O-rings play several significant roles in ensuring proper functioning, reliability, and safety. Here are some key roles and application areas of O-rings in two-wheelers:

    Sealing Engine Components:

    O-rings are commonly used in various engine components to provide effective sealing. They help prevent the leakage of fluids, such as oil and coolant, ensuring that these substances remain intact and do not escape, which is crucial for the proper lubrication and cooling of the engine.

    O-Ring in two-wheelers

    Fuel System Seals:

    O-rings are often used in the fuel systems of two-wheelers, such as in fuel injectors and fuel pumps. They provide a reliable seal to prevent fuel leaks and maintain the required pressure within the fuel system.

    Gasket Seals:

    O-rings are employed in gasket seals in various parts of the engine and other systems. This includes the cylinder head gasket, which is critical for maintaining compression within the engine and preventing the leakage of combustion gases.

    Hydraulic Systems:

    O-rings for Two-wheelers, especially those with advanced braking systems, may use hydraulic components that require effective seals. O-rings are used in brake callipers, master cylinders, and other hydraulic components to prevent fluid leaks and ensure proper braking performance.

    Shock Absorber Seals:

    O-rings are often used as seals in shock absorbers in the suspension system. These seals help maintain the integrity of the shock absorber, preventing oil leaks and ensuring consistent damping performance.

    Air Intake System:

    O-rings can be found in various parts of the air intake system, including the connection points between the air filter housing and the engine. They help maintain an airtight seal, preventing unfiltered air from entering the engine.

    Cooling System Seals:

    O-rings are used in the cooling system of two-wheelers, such as in the connections between hoses and radiator components. They prevent coolant leaks, ensuring efficient cooling of the engine.

    Electrical Components:

    In some cases, O-rings may be used to seal electrical components, such as connectors and sensors. This helps protect these components from moisture and contaminants, ensuring reliable electrical connections.

    Vibration Damping:

    O-rings may contribute to vibration damping in certain components. By providing a cushioning effect, they help reduce the impact of vibrations on sensitive parts.

    Ease of Maintenance:

    O-rings are often used in components that may require periodic maintenance or replacement. Their simple design and ease of installation make them convenient for service and repair tasks.

    In summary, automobiles or vehicles are complex machines made up of many components, and one of those is oil ring. A two-wheeler engine uses O-ring as a vital component that contributes to proper lubrication, heat dissipation, sealing, and overall engine efficiency. It plays a key role in maintaining the balance between providing sufficient lubrication for moving parts and preventing excessive oil from entering the combustion chamber.

    Steelbird, a leading name in the industry, has been manufacturing and marketing high-quality auto components for almost six decades. Established in 1964, Steelbird has a proven track record of delivering innovative and reliable products to its customers, aftermarket and OEMs across the globe and ensuring quality, safety and motoring delight.



    Two Wheeler Autoparts Manufacturer

    Steelbird is the leading auto components company, a leading manufacturer specializing in a wide range of essential automotive components. With their expertise and commitment to quality, they have become a trusted brand in the automotive industry. In this blog, we will explore the key components of the Two Wheeler Autoparts Manufacturer specializes in the 2-wheelers category like rubber dampers, gaskets, cush rubber, oil seals, bellows, and dust covers.

    Rubber Dampers:

    Rubber Dampers play a vital role in absorbing and minimizing vibrations in a vehicle’s engine, suspension, and body. Steelbird Rubber Dampers are crafted with precision to effectively reduce noise, vibrations, and harshness (NVH) levels, providing a comfortable and smooth ride. These dampers ensure stability, reduce wear and tear, and enhance the overall durability of the vehicle.


    Gaskets are critical components that provide a tight seal between two mating surfaces to prevent fluid or gas leakage. Two wheeler Gaskets are designed using premium materials and advanced manufacturing techniques to ensure optimal sealing performance in two-wheelers. Whether it’s the engine, transmission, or other systems. Two wheeler Gaskets offer reliability, durability, and prevent potential leaks that could lead to performance issues.

    Cush Rubber:

    Cush Rubber, short for cushioning rubber, is a material extensively used in automotive applications to absorb shocks and vibrations. Found in components like suspension systems, engine mounts, and bushings, cush rubber enhances ride comfort by isolating and dampening vibrations. It improves vehicle stability, minimizing noise and ensuring a smoother driving experience. With advanced machinery, manpower and methods.

    Oil Seals:

    Oil Seals are crucial for preventing lubricant leakage and keeping contaminants out of critical areas in the automotive system. Oil Seals are crafted with high-quality materials, ensuring excellent sealing properties and long-lasting performance. Whether its the engine, gearbox, or other rotating components. We ensures reliable protection by reducing friction and extending the lifespan of crucial parts.


    Bellows, also referred to as dust boots or protective covers. It plays a vital role in safeguarding delicate components from dust, debris, moisture, and other external contaminants. Our bellows offers

    • reliable protection,
    • ensuring that sensitive parts such as steering joints, shock absorbers, and
    • suspension components remain free from damage and perform optimally.
    • It is used to the longevity and efficiency of the vehicle’s systems by preventing external contaminants from entering critical areas

      Dust Covers:

      Dust Covers, similar to bellows, provide shielding and protection against dust, dirt, and moisture. Steelbird’s Dust Covers are designed to fit snugly over various components like ball joints, tie rods, and control arms, safeguarding them from corrosion and premature wear. These covers ensure proper functionality and contribute to the overall safety and performance of the vehicle.


      With a specialization in a diverse range of Rubber Parts from rubber dampers, gaskets, cush rubber, to oil seals, bellows, and dust covers,Two Wheeler Auto-component Company has proven to be a reliable manufacturer of 3000+ automotive components. Steelbird International is a leading manufacturer and marketer of automotive components best known for high-quality products and innovative designs, backed by extensive research and innovation. Having been in business for 60 years and built a reputation for excellence in the industry. The commitment to quality, precision engineering, and expertise in these key components enhances vehicle performance, durability, and safety. Whether it’s reducing vibrations, sealing fluids, supporting the engine, or protecting critical parts, our components play a significant role in

    • Ensuring smooth and reliable operation on the road.
    • Ensuring a delightful motoring experience.
    • One can trust our expertise and products for exceptional automotive solutions.


    Two Wheeler Lubricants

    What are the benefits of using synthetic lubricant?

    Synthetic lubricant offers many benefits over conventional lubricants. As a lubricant manufacturer, we believe that the advantages of using synthetic lubricants can have a significant impact on the performance, longevity, and efficiency of Two wheeler equipment.

    Here are some key benefits of using synthetic lubricant:

    • Better performance in extreme temperatures: Synthetic lubricants offer superior performance in both high and low temperatures compared to conventional lubricants. This ability to withstand extreme temperatures helps to reduce equipment wear and prolong the life of the lubricant.
    • Longer service life: Synthetic lubricants generally last longer than conventional lubricants, reducing the frequency of oil changes and saving on maintenance costs.
    • Enhanced protection: Synthetic lubricants offer superior protection and reduced wear due to better film strength and shear stability when compared to conventional lubricants, leading to improved equipment efficiency and longevity.
    • Improved fuel economy: Since synthetic lubricants offer less friction than conventional lubricants, they can improve fuel economy by reducing power loss and increasing energy efficiency.
    • Environmentally-friendly: Synthetic lubricants are more environmentally-friendly due to their low volatility, reduced emissions, and lower oil consumption rates. They also require less frequent oil changes, reducing waste and disposal requirements.

    In conclusion, Steelbird Two Wheeler synthetic lubricant offers many benefits for customers, who want to improve the performance, efficiency, and longevity of their Two wheeler equipment and reduce maintenance costs. By providing better protection, longer service life, and improved fuel economy, these advanced lubricants can help you stay competitive and sustainable in today’s environment.


    Autoparts in High Demand

    What types of two-wheeler spare parts are in high demand, and are there any specific brands or models that customers frequently request?

    In the two-wheeler spare parts industry, several types of spare parts are often in high demand, and specific brands or models may be frequently requested by customers.

    Rubber Parts: Rubber parts such as handlebar grips, footrest rubbers, and other rubber components are frequently requested by customers. High-quality rubber parts are essential for rider comfort and safety. Steelbird provides you the‘

    Bushes: Bushes, often used in suspension systems and engine mounts, are critical components. Customers often seek durable and reliable bushings for their two-wheelers to ensure a smooth and stable ride.

    Gaskets: Gaskets, including head gaskets and other engine gaskets, are commonly requested due to their role in preventing leaks and maintaining engine integrity.

    Cush Rubbers: Cush rubbers are vital for reducing vibrations and providing a cushioned ride. Customers often look for replacements to enhance ride quality.

    Bearings: Bearings, particularly wheel bearings, are high-demand items. Quality bearings are crucial for smooth wheel rotation and overall safety.

    Air Filters: Air filters are essential for maintaining engine performance and fuel efficiency. Customers often request specific air filter models or brands to ensure optimal filtration.

    Oil Filters: Oil filters are crucial for engine longevity. Customers frequently request oil filters to maintain the cleanliness and quality of their engine oil.

    Regarding Steelbird products, this brand is known for its quality and reputation in the market. Depending on the region and the availability of Steelbird products, customers may specifically request Steelbird Rubber Parts, Bushes, Gaskets, Cush Rubbers, Bearings, Air Filters, and Oil Filters and many other steelbird products are also high demanded in the market. The brand’s reputation for durability and performance can make these products highly sought after by customers who prioritize quality and reliability.

    It’s essential for mechanics and suppliers to stay up-to-date with customer preferences and stock popular brands like Steelbird to meet the demands of two-wheeler owners and enthusiasts.


    Clutch Kit

    What are the signs that a motorcycle’s clutch is in need of replacement, how can we perform a clutch replacement with Steelbird Clutch kit and makes bike’s clutch less damage?

    Recognizing the signs of a motorcycle clutch in need of replacement and knowing how to perform a clutch replacement is essential for maintaining your bike’s performance. Here are the signs of a worn-out clutch and steps for replacement.

    Signs of a Worn-out Motorcycle Clutch:

    Slipping Clutch: If you notice that the engine revs increase without a corresponding increase in vehicle speed, your clutch may be slipping. This is a common sign of clutch wear.

    Difficulty Shifting Gears: Difficulty or resistance when shifting gears, including gear grinding, can be indicative of clutch problems.

    Burning Smell: A burning smell, especially when you engage the clutch, can be a sign of excessive clutch plate friction and overheating.

    Clutch Lever Feel: A spongy or loose feel in the clutch lever can indicate problems with the clutch’s hydraulic system or cable.

    Performing a Motorcycle Clutch Replacement:

    Note: Clutch replacement can be a complex task. If you’re not experienced with motorcycle maintenance, it’s advisable to seek professional assistance. However, if you’re comfortable performing this task, here are the general steps:

    Tools and Materials You’ll Need:

    • Replacement clutch kit (including clutch plates, springs, and gasket if required)
    • Basic hand tools (wrenches, sockets, screwdrivers)
    • Motorcycle stand or lift
    • Drain pan
    • Torque wrench
    • Motorcycle-specific service manual

    Steps for Steelbird Clutch kit Replacement:

    • Prepare Your Workspace: Lift the motorcycle onto a stand or lift to access the clutch cover and components. Place a drain pan underneath the bike to catch any oil that may drain out.
    • Drain Engine Oil: Drain the engine oil from the motorcycle as per your bike’s manual.
    • Remove Clutch Cover: Carefully remove the clutch cover, exposing the clutch components.
    • Remove Old Clutch Components: Take note of the order and arrangement of clutch plates and springs. Remove the old clutch plates, springs, and any other components that need replacing.
    • Install New Clutch Components: Install the new clutch plates, springs, and any other included components in the correct order as specified in your bike’s manual.
    • Torque Bolts and Cover: Carefully torque the bolts on the clutch cover to the manufacturer’s specifications.
    • Refill Engine Oil: Refill the engine with the appropriate amount and type of oil according to your bike’s manual.
    • Test Ride: Take your motorcycle for a test ride to ensure the clutch is functioning correctly.

    Introduce Steelbird products, you can mention that Steelbird offers high-quality motorcycle maintenance and care products. You can use their motorcycle-specific lubricant oils to ensure optimal clutch performance and longevity. Steelbird products are known for their reliability and can be a valuable addition to your motorcycle maintenance toolkit.


    Steelbird brings to India SMART patented technology in Car Cabin Filters with Aromatic Sense, in partnership with A.L. Group of Israel

    “Steelbird brings to India SMART patented technology in Car Cabin Filters with Aromatic Sense, in partnership with A.L. Group of Israel.

    Steelbird, one of the leading names in the automotive industry, has partnered with A.L. Group of Israel to bring SMART patented technology in car cabin filters with aromatic sense to India. This innovative technology ensures that the air inside the car cabin is free of harmful pollutants, and is infused with a refreshing aroma, making the driving experience more pleasant and enjoyable.

    The SMART patented technology is designed to provide superior air filtration and purification, removing harmful pollutants and allergens from the air inside the car cabin. It uses a multi-stage filtration process to trap particles as small as 0.1 microns, including dust, pollen, and other allergens. The activated carbon layer in the filter helps to remove odors and harmful gases, while the HEPA filter removes 99.97% of airborne particles, ensuring clean and fresh air inside the car cabin.

    In addition to the superior air filtration, the car cabin filter also features an aromatic sense, which infuses the air inside the car with a refreshing aroma. This not only makes the driving experience more pleasant, but also helps to reduce stress and improve alertness while driving. The aromatic sense technology uses natural fragrances, which are safe and non-toxic, ensuring a healthy and safe environment inside the car cabin.

    The partnership between Steelbird and A.L. Group of Israel is a significant step towards providing Indian consumers with innovative and high-quality automotive products. The patented SMART technology is already widely used in the automotive industry in Europe and other parts of the world, and is now being introduced in India through this partnership. This is a great example of how technology and innovation”


    Boost Sales 2X in 2024

    Tips that a wholesaler should follow for better growth in Spare Part Industry.

    • Stay updated with market trends: The spare part industry is constantly evolving with new technologies and products. As a wholesaler, it is important to stay updated with the latest market trends and consumer demands. This will help you to stock the right products and stay ahead of your competitors.
    • Build strong relationships with suppliers: A wholesaler’s success depends on the quality and reliability of their suppliers. Build strong relationships with trusted suppliers who can provide you with high-quality spare parts at competitive prices. This will help you to maintain a steady supply of products and ensure customer satisfaction.
    • Diversify your product range: In the spare part industry, it is important to offer a diverse range of products to cater to different customer needs. This will not only attract more customers but also help you to expand your business and reach a wider market.
    • Provide exceptional customer service: In any industry, customer satisfaction is key to success. As a wholesaler, it is important to provide exceptional customer service to build trust and loyalty among your customers. This includes prompt response to inquiries, timely delivery, and handling customer complaints effectively.
    • Invest in marketing and advertising: In order to grow your business, it is essential to invest in marketing and advertising strategies. This will help to increase brand awareness and attract new customers. Utilize both online and offline marketing techniques such as social media, email marketing, and trade shows to reach potential customers.
    • Efficient inventory management: As a wholesaler, it is crucial to have an efficient inventory management system in place. This will help you to keep track of your stock levels and avoid overstocking or understocking. It will also ensure that you have the right products available when customers need them.
    • Offer competitive pricing: Price plays a major role in the purchasing decisions of customers. As a wholesaler, it is important to offer competitive pricing to attract customers and stay ahead of your competitors. However, make sure to maintain a balance between competitive pricing and profitability.
    • Provide product warranties and guarantees: Offering warranties and guarantees on your products can give customers peace of mind and build trust in your brand. This will also help to differentiate your business from competitors and increase customer satisfaction.
    • Embrace technology: In today’s digital age, it is important for wholesalers to embrace technology. This can help to streamline business processes, improve efficiency, and provide better customer service. Invest in a good inventory management system, e-commerce platform, and other tools that can help to grow your business.
    • Monitor and analyze your performance: Regularly monitor and analyze your business performance to identify areas of improvement and make necessary changes. Use tools such as sales reports, customer feedback, and market research to track your progress and make informed business decisions.

    Steelbird International will provide you the complete guidance through the blog related to Auto spare parts business. We will share the knowledge of Market Trends, Investment Strategy, Advertisement Placement, Inventory Management, Customer Service & Complaint Handling, along with complete knowledge of products and much more. Steelbird is a renowned auto components brand with 60 years of experience and expertise. Encompassing 3000+ auto parts items i.e. Rubber parts, Gaskets, Bearings, Lubricant Oils, Tyres, Ignition Locks, Horns, Filters and so on, with premium quality and time tested and proven in safety, durability and performance.


    Trading Of Counterfeit Products In The Aftermarket Is Jeopardizing The Indian Auto Components Industry

    Trading Of Counterfeit Products In The Aftermarket Is Jeopardizing The Indian Auto Components Industry

    The selling of counterfeit goods and products under the name of reputed brands not only brings the immense financial loss to the original brands but also poses a great threat to the Indian economy.

    The Indian auto components aftermarket is expected to touch 75552 crores by FY19-20 as estimated by Automotive Components Manufacturers Association of India. However, the counterfeit business in the auto industry, which is growing at an alarming rate, slows down the growth and development of organized players in the market. The selling of counterfeit goods and products under the name of reputed brands not only brings the immense financial loss to the original brands but also poses a great threat to the Indian economy. After all, the hefty revenue generated by large-scale production and marketing of counterfeit products, which are 30-40% cheaper, but of poor quality, does not even contribute to government taxes.

    The fake auto parts such as a clutch, lamps, steering arm, bearings, filters, and brake linings for two-wheelers, cars, and buses labeled under the name of genuine auto component manufacturers are supplied to the dealers and marketers all over the country. The reduced versions of original parts easily available at low-costs allure the unaware retail dealers, mechanics, and the end-consumers. The lack of adequate means to put the counterfeit businesses by the brands, lack of consumer awareness, and the ineffective surveillance and law enforcement on the trading of fake auto components fortify this widening grey market. While genuine brands suffer the damaged reputation and financial loss, the end consumers have to deal with fatal road accidents and severe injuries caused by the fake auto parts fitted in their vehicles. Basically, the counterfeit business in auto component industry drives all the stakeholders of the market towards a loss in different forms.

    Publication : Business World

    Know More